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Monday, 24 October 2011

Writing a Business Plan

Every business should have business plan. Investors and lenders get business plans every day. Most plans get a cursory look before they are either discarded or kept for further review. Business Plan is a road map for the future. Here are the simple steps to write a Business Plan:-
  • Be sure to gather all the information for your Business Plan before you start writing it.
  • Organise the information on your Company, Product or Service, Customers, Market, Competitors and Potential Risks. 
  • Organise your research in outline form, then start writing.
  • The first section of your plan should be Executive Summary - a two page description of elements covered in details later.
  • Describe your Company, its purpose, skills you and your Management Team have.
  • Explain your Product or Service. How you will provide it to the customers? Costs involved and supply sources. 
  • Detail about the market you are entering, general trends, market segment, target customers, customers' buying habits and an analysis of Competition.
  • Lay out Marketing Plan. Explain your Marketing Strategies and costs involved.
  • Detail your yearly revenue projections and your expenses.
  • Limit the plan to less than 50 pages.
  • A Business Plan is a never ending process. As your business grows, update your business plan projections.